There is false advertising – when you are told that something is going to be great but ends up being everything but that – and then there is a false set-up. We can define a false set-up as a movie situation where the synopsis, poster, etc. [...]
"I have studied long before your father met your mother.
Long before your father even summoned up the courage to approach your mother.
Long before your father and mother somersaulted and you were a by-product"
- Ime Bishop Umoh
